
Finding a gift for a mom to be is not always easy. You want something useful and heartfelt, something that lasts over time rather than ending up forgotten in a drawer. Here is how to choose a present she will truly love.
A gift that means something
Moms to be often receive a lot of clothes and accessories, as cute as they are, that only last a few months. A gift that leaves a mark is more of an object tied to the emotion of the moment: something that is with her throughout the pregnancy and well after baby arrives.

Why a memory book hits the mark
A baby memory book ticks every box. It is personal, since she is the one who fills it in. It is lasting, since it goes through the years and gets passed on. And it touches the heart, because it turns little moments into memories you keep forever. It is the kind of gift you give at a pregnancy announcement, a baby shower or a birth, and that people remember.
Our tips for choosing well
Go for a refined format, with a beautiful cover and quality paper, because the object will be handled and kept for a long time. Make sure it covers a long period, ideally from pregnancy to the early years, so it is not quickly set aside. A neutral design suits every family and lets you give it without knowing the baby's sex. A little extra that always pleases: careful wrapping.
The Jadou and Flo baby memory book and pregnancy journal was designed for exactly this. Created in Quebec by a mom, it is with the mom to be from the pregnancy announcement all the way to the child's fifth birthday, with built in pockets and an included keepsake box. An elegant gift, useful and full of emotion.